Pink with Purpose

I Wear Pink!

It's more than just a shirt. It’s a reminder of why Pink Shirt Day matters
Wear what resonates with you
SHOP APPAREL
Learn and unlearn with our tools
SHOP RESOURCES

Kindness Matters

Embrace the power of kindness!

Show your support and allyship

Our products are worn as personal billboards to inspire us to challenge all forms of oppression and show marginalized groups they have support and allies.

Encourage conversation and critical thinking

Our diverse set of designs are open for interpretation. They are designed to spark critical thinking and open conversation about life from different perspectives.

Join us in inspiring positive change

We encourage others to see the humanity in everyone, and hope to shape a world where everyone feels a sense of belonging. What does unlearn mean to you?

The Gift of Choice

SHOP GIFT CARDS